What is Rakuten?
Rakuten is an online shopping mall. They pretty much carry lots of Japanese brands from different merchants or sellers. It can be an equivalent to Amazon (US) or eBay.

(Photos courtesy of Rakuten)
In the past few years, they opened their International sites catering to English speakers via: Rakuten English (*link)
TIP: Its better to shop first! and place on cart rather
than logging in first. Because logging in rakuten is in Japanese.
After you have placed items you can then, continue by Proceed to Quick
Check out > which is in English.
TIP: You do not need to be a member to shop at Rakuten, however, it does have its perks because of they give you shopping points which you can use in the future (visit site for more details).
How to shop: For Full Details visit (*link)




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For registration in English a very helpful step-by-step tutorial: (*link)




Additional Info:
TIP: You can pretty much buy everything in that Rakuten even the ones that do not ship internationally using TENSO service (*link) - A basic fee of 1,390 + 490 Handling + Shipping. This is another registration - for Tenso. They will provide you with a Japanese shipping address. OR get a shopping service from Japan Post 3.
TIP: To see all items from Rakuten make sure you click ALL (forwarded & direct). Photo below:

*MAF affiliated link