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Google uses manga advertising?

Article Link   209 Views   0 Visits   By LaiaMoon on Jan 04 2012, 4:45 pm
weekly.ascii.jp -

Do you know about the Android operating system? It´s an OS literally attached to millions of smartphones around the world. It was created by Google.


Why am I talking about Android? Well, because Android is currently the star of a new manga series entitled Sweet Android High.






The manga features a crew of international high school girls named after phones  in a unique attempt to advertise the Android operating system in a distinctly Japanese fashion.


Don´t you want to meet Moto-Laura-chan, Sam-Sung-chan, H-T-Syee-chan, Elle-G-chan and Soni-Eri-chan? The girls’ teacher is named Google.



This seems to have been an attempt by someone (Google, presumably) to capitalize on the international popularity of manga and anime.


It is pretty clever – you don’t see this type of advertising very often. Do you agree?


You can find out more about Sweet Android High here .  The website is in Japanese, but you can see the profiles of all the "students". Who´s your favorite?

Member Comments
The names are actually pretty clever and cool xDD I hope it will actually make people more aware of the japanese culture and hopefully, people would learn not to criticize a culture different to their own and learn to embrace it instead :)
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I have to admit...this is clever....I think that its a great marketing idea...and effective too..though i'm not sure with how simplistic the public is...that they'll really get it. I personally think it's brilliant though.
@CaptainKalashar: Companies are always going to advertise, and they´re allways going to sell you something or try to because that´s the way they survive. From the smallest lemonade stand to the greatest multinationals. It´s essential, they compete for customers and try to instill the need for their products in the consumer. At least this is an amusing way, right? We make them work harder and harder to sell us stuff now. You don´t have to read that manga, so it´s not like they´re pointing a gun at you....It´d be something else if they started inserting hardcore advertising in regular videogames/anime/manga, but they haven´t done that (yet. =.=).
@CaptainKalashar: I have to agree with you that this is shameless advertising, but almost everything in advertising here is represented by some sort of 'character'. However, it does get sort of irritating at times...
@LaiaMoon: No. I'm disgusted because companies are now using anime as a way to advertise. I really can't stand the idea that companies are allowed to stoop to such levels to brainwash people into buying something else they don't need. That's what's disgusting.
I like how they're all from different countries and have a background story :D
oh and i have a sam-sung-chan lol
Motorola (a student, it seems) got married to Google-Sensei, but she totally forgot about it, and now Google-Sensei is confronting her for forgetting something as important as her marriage to him...And he's explaining that he gives her "special-services", or in this case "special treatment", and asks how she could forget something like that. But Motorola says that at school their relationship is merely that of a teacher and his pupil. It's weird...
pfffffhahaah XD lol this is epic XD i love this idea and the names XD
@CaptainKalashar: Disgusted? Why? Does it have something to do with what they´re saying in Japanese? o.O
haha, this is so cool and fun XD I have an Elle G chan in my pocket XD
interesting
whoa that is actually really awesome yet hmmmm...idk i have a weird feeling about it too though
「結婚してたし」って、もうモト・ローラさんと結婚したそうだけど、と言う結婚式、忘れちゃったww駄目なんだ!
Interesting way to advertise. The characters are really cute.
Wow... Am I the only one disgusted by this...? -_-*
@lolitagirl: *giggle* How funny!
Elle G... but tell my boyfriend it's SamSung XD haha. Can it really be google doing this though? D: I remember back when the os-tan were windows and mac. Oh ME-tan... Just fan based though.
No I will not marry you goggle sensei! that is ...ちょっとね!
way to advertize! My favorite (based entirely on looks) is the girl with loose socks, second from the left
Wow! Very clever xD